Tag Archives: Development

Most Nonprofits Have Too Many Donors, Most Churches Have Too Many Members

Great post last week on Harvard Business Review from Hanna Halaburda entitled Fewer Customers, but the Right Ones. Halaburda pans dating site eharmony.com‘s latest promotion–a ten day free trial: To successfully match people who are looking for a long-term relationship, eHarmony … Continue reading

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Secular Marketers are Coveting the Church Format You Hate So Much

I think you know I enjoy reading Dan Pallotta‘s columns in the Harvard Business Review, though he and I could hardly approach the topic of fundraising from more different backgrounds and orientations and in an effort to achieve more diametrically … Continue reading

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Is Your PR Promoting Yourself? Big Mistake

Joanne Fritz at about.com quietly continues to consistently churn out the best blog content in nonprofitdom week after week. Do make sure to read her daily–especially her review of The Dragonfly Effect, where she highlights a piece from the book … Continue reading

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