Monthly Archives: July 2010

What Alcoholics Anonymous can teach us about donor relationships

AA gets a great send-up in a Wired Magazine piece by Brendan Koerner. It’s a lengthy piece but well worth the read for many reasons, not the least of which is Koerner’s discussion of something that still puzzles scientists about … Continue reading

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Have We Fruit? How About Our Donors?

“Have they fruit?” Mr. Wesley asked of his would-be preachers. Could those who were seeking ordination show anything for their service? Was there at least one person who had found faith through the word they proclaimed? A single person whose … Continue reading

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Your task: Become a donor whisperer

In 1998, a Robert Redford movie introduced the term “horse whisperer” into common parlance. In 2010, we are well past due for introducing the term “donor whisperer” into not only our fundraising vocabulary but our practice as well. First, a … Continue reading

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