Category Archives: Uncategorized

What Does New Donor Acquisition Look Like in Transformational Giving? A Case Study from Buzzard’s Bay

Posted on May 20, 2011 by Pastor Foley

Jon Howard from the Butterfly Effect reported recently on a new donor acquisition campaign from New Bedford, Mass that I think nicely presents some of the elements of what such should look like in a Transformational Giving framework. Captain Ahab … Continue reading →

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Fundraising Wisdom from the Desert Fathers: Why You Should Keep Practicing Transformational Giving Even if You’re Really Bad at It

Posted on May 18, 2011 by Pastor Foley

Call me crazy, but I have a hunch that there may not be a lot of common readership between my blog and the Huffington Post religion section. So as a public service to you, dear reader, I read said religion … Continue reading →

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Storytelling in Fundraising: When Your Donor Responds with These Five Simple Words, You’ve Succeeded

Posted on May 16, 2011 by Pastor Foley

Books and articles on storytelling and narrative in fundraising are proliferating nearly as quickly as bad storytelling and narrative in fundraising (could there be a connection?). In an effort to bring some rule-of-thumb type clarity to an increasingly foggy subject, … Continue reading →

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