Category Archives: Uncategorized

The Three Fundraising Questions: A Development Fable

Posted on June 28, 2010 by Pastor Foley

(A fundraiser’s retelling of Tolstoy’s The Three Questions.) One day it occurred to a certain executive director of a large and famous nonprofit organization that if he only knew the answers to three fundraising questions, his nonprofit would never struggle … Continue reading →

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In real fundraising magic, the donor becomes part of the story. Literally.

Posted on June 25, 2010 by Pastor Foley

What is the magic moment in fundraising? Tom at The Agitator points to this answer from Canadian fundraiser Fraser Green: The “magic moment,” as I call it, is when the audience stops being an audience – and becomes a part of … Continue reading →

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Why the vuvuzela doesn’t quite cut it as an SPP

Posted on June 23, 2010 by Pastor Foley

Which term in today’s title is less familiar to you–vuvuzela or SPP? If it’s SPP–which stands for Signature Participation Project, the initial calling card of Transformational Giving–click here and check out our past posts on the subject to get up … Continue reading →

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