Category Archives: Uncategorized

In real fundraising magic, the donor becomes part of the story. Literally.

What is the magic moment in fundraising? Tom at The Agitator points to this answer from Canadian fundraiser Fraser Green: The “magic moment,” as I call it, is when the audience stops being an audience – and becomes a part of … Continue reading

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Why the vuvuzela doesn’t quite cut it as an SPP

Which term in today’s title is less familiar to you–vuvuzela or SPP? If it’s SPP–which stands for Signature Participation Project, the initial calling card of Transformational Giving–click here and check out our past posts on the subject to get up … Continue reading

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Why you should not outsource your fundraising

Tedfellow Peter Haas asks a question always worth re-examining in his post entitled Show me The Money-Disasters, Restrictions, and The Future Of The Fundraising Industry. The question: Why shouldn’t a nonprofit organization outsource its fundraising to a professional fundraising contractor? … Continue reading

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