Category Archives: Uncategorized

Most nonprofit fundraising practices are not sustainable. By that I’m not referring to the cost of reply cards and the stamps to mail them, nor am I referring to the salaries of development officers in comparison to most nonprofit budgets. … Continue reading →

Take a hard look at your donor file. What is it, anyway? For most of us, it’s a list of all the people who have given us money at some point in time. Some donor files also contain lists of … Continue reading →

How would our approach to our donors change if we thought of them as fellow students of the cause rather than as supporters of our organization? “Well, what if they grew in the cause but didn’t give to our organization?” … Continue reading →