Monthly Archives: May 2009

We’re commenting throughout this week on David Meerman Scott’s claim that the ultimate goal we all seek is ‘attention for our company’. In yesterday’s post, I raised the questions: Is attention for our company the goal of Transformational Giving? Is … Continue reading →

David Meerman Scott hit up with a fascinating post on his blog on Friday in which he contended that what we all really want is attention paid to our companies. He suggests that attention comes in four flavors: Buying attention, … Continue reading →

Good times today as the Transformational Giving seminar express rolled through Portland. (Still time to sign up for next week’s day-long whistle stops in Phoenix and Colorado Springs, as well as the dates in SFO and LAX the week following.) … Continue reading →